We build websites
for the builders.
High-converting one-page sites that bring contractors premium leads — leads that belong to you. Every enquiry answered automatically, handed over ready to book.
Guaranteed, in writing. Every enquiry is answered the moment it lands and sent to you ready to book — so the only thing left on your side is showing up.
One page, built to book the job.
I build and write a single page for local contractors — one that says exactly what you do, shows the work, and makes calling you the obvious next move.
No five-page maze. The phone number, service area and a form that answers itself day or night, all within one tap of the top of the page.
Design and build
A custom one-page site, designed around your trade.
Copy written for you
The headline, the offer and the proof — written, then approved by you.
Live in 48 hours
Domain pointed and handed over within 48 hours of approval.
Want more than the page?
Three services you can bolt onto the build. Each one is quoted separately and only makes sense once the site is live and earning.
SEO services
Monthly search work on top of the build: keyword tracking, Google Business updates, review requests and on-page tune-ups, with a short report on where you rank in each town you serve.
Advertising services
Google and Meta ads set up, written and managed for you — targeting, creative, budget and the landing page the clicks land on. Measured in calls booked, not impressions.
Automation services
Follow-ups, quote reminders, review requests and lead routing wired into your inbox and phone, so nothing goes cold because you were on a roof all day.
Nothing here is required. If the page alone gets you booked, that's the whole job.
If you build it with your hands, we build the site that sells it.
- Roofing
- General Construction
- Excavation
- Concrete
- HVAC
- Landscaping
Crews with 2 to 40 employees, working a 30 to 60 mile radius, who lose jobs to competitors with worse work and better websites.
Your work is premium. Your website says otherwise.
It looks like a template
A $200 theme next to a $40,000 roof undersells the roof. Homeowners judge the finish of your website before they ever judge your work.
It doesn't load on a jobsite
Slow hero images and bloated plugins stall on a phone with two bars, so the homeowner taps back and calls the next name on the list.
It hides the phone number
Five pages of menus before a callback link. Local leads don't hunt for a way to reach you — they book whoever makes it obvious.
One page. Everything a homeowner needs to call you.
No five-page maze, no half-finished blog. One page, engineered like a structure: every section carries weight and points at the same outcome.
A custom one-page build
Designed around your trade and your service area. Not a theme with your logo dropped into it.
Copy that sells the job
We write the headline, the offer and the proof for you. You read it, you approve it, we ship it.
Photo direction
A short shot list for your crews. Real jobs, real equipment — the photos that close a homeowner.
Local search foundation
Service area pages, Google Business setup, page titles and structured data so your town finds you.
24/7 automated lead response
Enquiries get an answer the moment they land — nights, weekends, mid-pour. Nothing slips away while your hands are full.
You own all of it
Your domain, your hosting account, your content. No hostage retainer if we ever part ways.
Everything is scoped and quoted before the first line is written. One fixed number, agreed in the strategy call — no hourly surprises.
Four phases. No surprise change orders.
You'll always know which phase you're in and what happens next. Same as running a job: sequence, then finish.
- 1
Foundation
A 20-minute strategy call. We look at your current site, your market and the jobs you actually want more of.
- 2
Framing
We write and design the page around a single goal: a booked call. You see the structure before it's built.
- 3
Finish
One round of revisions, a mobile pass and a speed pass. Once you approve it, your site goes live 48 hours or less after approval.
- 4
Groundbreaking
We point your domain, hand over every account, and stay reachable after launch.
We're not the right call for everyone.
Good fit
- You're a roofing, construction, excavation, concrete or HVAC crew
- You want more leads and jobs, not more traffic charts
- You finish work you're proud to photograph
- You'll send us photos and answer three quick questions
Probably not
- You need a 40-page corporate brochure site
- You want the cheapest option on the market
- You're launching a brand with no work to show yet
The questions you'd ask on the call.
Book the strategy call.
Twenty minutes, no pitch deck. We look at your current site and your market, and you leave knowing whether we're the right call.
- What happens next: a call, not an email drip
- You get a fixed quote on the call, in writing after
- No obligation
hello@upscaledtrades.com